What: Launch of Nespresso Talents 2016, a new and unique short vertical film contest
How: Filmmakers to submit short films under the theme of “Explore Your Extraordinary”
When: Contest opens 7 March, 2016 and closes 10 April, 2016
Lausanne, Switzerland, Monday 7 March. Following the announcement of the inaugural Nespresso Talents 2016 contest at the 66th Berlinale film festival in Berlin, the vertical film contest is now officially open and accepting submissions on Nespresso.com/talents and partnering website Userfarm.com, the leading crowdsourced video company.
Filmmakers are being challenged to create and share a three minute, vertical format film that explores what extraordinary means to them. The contest is open for entries from 7 March until the 10 April 2016 and has been created to find extraordinary filmmakers from across the world and provide them with a platform to share and celebrate their talent.
Nespresso seeks out people who think differently, who are prepared to go further, push boundaries and demonstrate creativity in what they do. For this reason, Nespresso is proud to support film events, with a focus on young talent and innovation in film and has supported platforms that recognise outstanding creativity including Cannes Film Festival, “La Semaine de la Critique” Berlinale and Berlinale Talents.
Entering the contest couldn’t be simpler
The theme of ‘Explore Your Extraordinary’ can be interpreted in any way that the filmmaker chooses; all genres and languages welcomed. There are just two rules to follow: 1.Be original and 2. Films must be shot and presented in a vertical format (9:16).
“Explore your Extraordinary” is reflective of the Nespresso belief that everyday moments can be transformed into something extraordinary. These indefinable, incomparable and meaningful moments that add that little something and lift your everyday.
The request for all submissions to be shot vertically breaks with the usual conventions of shooting horizontally. Making and viewing films in a vertical format enables audiences and filmmakers to see things from a different perspective and develop new, creative ways of telling stories and is also reflective of the way people consume content on their mobile phones and tablets.
“Spontaneous, personal moments are more likely to be captured in vertical format,” says Jeffrey Lee, Head of Business Development at Userfarm, “and the tall, slim form matches the human body shape, so vertical videos can capture more immediate, personality-driven content than the horizontal format.”
20 Shortlisted films will be visible on April 25
Following the contest closing on 10 April, an international jury of experienced industry figures will be challenged with reviewing all the entries and whittling it down to a shortlist of 20 films. The shortlisted films will be available for the public to view on via Nespresso.com/talents. Public views and comments will only inspire the Jury in their final selection of the three best films but will not have any direct impact on the final decision.
Extraordinary rewards for three selected films
Three selected filmmakers will each receive 6,000 Euros in prize money along with being invited to receive their rewards at a specially organised ceremony at Cannes Film Festival 20162. Their films will be showcased in a private screening during the Festival, notably in the presence of the jury members, representatives from La Semaine de La Critique and media.
Introducing the jury
The hand selected jury for the Nespresso Talents 2016 contest is comprised of three talented filmmakers and Chief Customer Officer of Nespresso, Alfonso Gonzalez. The jury talent has been selected with the help of teams from Berlinale Talents and La Semaine de la Critique. The influential “Semaine”, a parallel section of the Cannes Film Festival, has a reputation for discovering director talent including many leading names in cinematography.
The jury members are recognised as future key players in the film industry and have been commissioned to create a vertical film to bring to life the theme of Nespresso Talents 2016, in order to inspire and encourage filmmakers enter the contest. Their original creation can be watched at Nespresso.com/talents
Featuring on the jury are:
Gaëlle Denis – President of the Jury
Gaëlle has won a BAFTA and a Cannes Cinéfondation selection for her short “Fish Never Sleep”. And her latest short, “Crocodile”, won the Canal Plus best short film award at Cannes 2014 Semaine de la Critique.
Eva Weber – Jury Member
Eva is a multi-award winning filmmaker working in both documentary and fiction. Eva is Berlinale Talents alumni, and the recipient of the Sundance Mahindra Global Filmmaking Award.
Erik Schmitt – Jury Member
Since he started to work in the film business, Erik has produced a whole range of highly visual, often unconventional short films (“Now Follows”, German Short Film Award, in 2011, “Rhino Full Throttle”, 2013 & premiered at the Berlinale). Currently Erik is working on writing a feature film, with support from Wim Wenders and his foundation.
Alfonso Gonzalez – Jury Member
Alfonso has a unique international background from working in different countries including Mexico, Puerto Rico, Argentina, the US and Switzerland. As Chief Customer Officer at Nestlé Nespresso S.A., he recently coordinated the latest George Clooney campaign, mixing great storytelling across the mediums. He is very excited to be part of the jury for Nespresso Talents 2016 and passionate about exploring new ways of creating content.
Julia Csiky, Brand PR Communication Manager, firstname.lastname@example.org
Francesca Marchi, PR Head, Userfarm: email@example.com
1Berlinale Talents is the annual summit and networking platform for 300 outstanding creatives from the fields of film and drama series.
2 Nespresso will pay for travel to Cannes and a night’s accommodation in Cannes for the three selected filmmakers.
Nespresso.com/talents will be the digital home for all information surrounding the content including the 20 pre-selected films, jury information, jury commissioned content, contest terms & conditions and the selected finalists.
Additionally, official information will be available on Nespresso.com/Talents and contest partner, Userfarm, a leading European crowdsourcing platform for video with access to 120 000 talented filmmakers worldwide.
Filmmakers should register for entry at Userfarm.com.
12 February: Announcement of Nespresso Talents 2016
7 March: Contest public launch
10 April: Deadline for submission of films
25 April: 20 shortlisted videos announced at Nespresso.com/talents
13 May: Finalists announced at the Cannes Film Festival
2016 will be the 9th consecutive year that Nespresso has been Official Partner of the internationally renowned Cannes Film Festival. Continuing its recognition of young talent, Nespresso will be awarding its “Grand Prix Nespresso” for the sixth year running to the director of the best debut film in “La Semaine de la Critique”
Userfarm is the world’s leading global video crowdsourcing company, with over 120,000 talented filmmakers worldwide. Clients can source any type of video, globally, at scale at a fraction of normal production costs. The video is creative, authentic, grass-roots storytelling and ranges from factual and fictional to advertising, viral and social. From 2016 Userfarm is part of Filmmaster Productions one of the leading content productions company in Europe http://www.filmmaster.com/it/commercials/.
For more information contact firstname.lastname@example.org
TERMS AND CONDITIONS
For a full Terms and Conditions visit Nespresso.com/talents
Video length: 3 minutes max.
Video Format: 9:16 Full HD 1080X1920, high quality sound, file .mp4, .mov, codec video h264
Max size: 2GB
Films can be created with any digital device or software including digital film cameras, smartphones, digital still cameras (including smartphones, digital still cameras, and camcorders). Video that has been retouched using software or by other means will be accepted.
Retouched photography using camera app or photo editing app and both colour and monochrome films will be accepted.