Content marketers do not use enough video. Even though it is the most powerful marketing medium, video has traditionally been too expensive, complex and time-consuming for marketers. As a result they haven’t been able to use it as much as they would like.
Crowdsourcing your video harnesses a dynamo of global creativity – at a manageable budget – that can transform your content in its authenticity, diversity, virality and impact.
How does it work?
By: Jeffrey Lee