We’re very proud to be nominated amongst the finalists for The Drum Content Awards 2017 in the category “Best Creative Content Idea using Video”, with our global vertical video contest “Nespresso Talents 2017“. Here you can see the other 2017 nominees. Fingers Crossed!
..after their latest diversity slip-up: Dear Dove People, We are a creative crowd of thousands of filmmakers all over the world. We love how Dove has broken stereotypes and positively impacted inclusive advertising around real women. Of course it’s hard to get it right all the time, and...
The first question is obvious … How and why did you start with Userfarm? If I am not mistaken, it was with the project named “1001 ways to drink coffee”, and I just found Userfarm surfing the internet. From the first moment I realised that the idea of making...
Insights
The Drum: Guidelines aren’t the answer to ad land’s stereotyping woes, but your audience might be
There is a lot of concern voiced these days around gender stereotyping in advertising, with the consensus being that ads should not promote gender stereotypes. New blanket rules are springing up to enforce this agenda, but much of this may be unnecessary – there are already natural, proven, more open ways...
Creating comms for a non-profit organisation can be more complex than for a commercial business. Your content should be produced with a level of humanity and truthfulness as well as talent. Enter the Crowd! Communication for a good cause can be challenging. You can’t pretend to be an authentic...
Ahead of the 17th annual FINA World Aquatics Championship in Budapest, competitive swimwear brand Arena selected two Userfarm filmmakers’ videos for the company’s “Power of the Finish Line” social media campaign. Arena worked with curated crowdsourcing video platform Userfarm to kick off a contest aimed at sourcing video content...
How did your passion for filmmaking start? When I was 12 years old, after seeing the film adaption of “The lord of Rings” I started to become interested in the filmmaking process. I watched several behind-the- scenes documentaries of movies. My passion and my desires to experience grew, so...
Highlight
We’re very proud to be nominated amongst the finalists for The Drum Content Awards 2017 in the category “Best Creative Content Idea using Video”, with our global vertical video contest “Nespresso...
Highlight
CNBC: The marketing power of the crowd: How crowdsourced video is allowing creativity and brands to flourish
As appetite for video increases, companies like Userfarm are helping meet demand by connecting brands with creative film makers across the globe. Source: cnbc.com
Crowdsourcing – What’s It All About? There are many different crowdsourcing ventures around, but video is perhaps one of the most interesting. When CEO Mark Zuckerberg confirmed Facebook would...
Insights
..after their latest diversity slip-up: Dear Dove People, We are a creative crowd of thousands of filmmakers all over the world. We love how Dove has broken stereotypes...
Insights
The Drum: Guidelines aren’t the answer to ad land’s stereotyping woes, but your audience might be
There is a lot of concern voiced these days around gender stereotyping in advertising, with the consensus being that ads should not promote gender stereotypes. New blanket rules are springing up...
Creating comms for a non-profit organisation can be more complex than for a commercial business. Your content should be produced with a level of humanity and truthfulness as well...
Press Release
What: Launch of Nespresso Talents 2017, a unique short film contest How: Nespresso teams up with video crowd Userfarm.com to ask aspiring filmmakers worldwide to submit short vertical films under the...
Press release
EUROBEST 2016 – VERTICAL REVOLUTION: NESPRESSO AND USERFARM ON STAGE TO PRESENT A UNIQUE CASE STUDY
VERTICAL REVOLUTION: NESPRESSO AND USERFARM ON STAGE DURING THE INTERNATIONAL EVENT OF CREATIVITY TO PRESENT A UNIQUE CASE STUDY: NESPRESSO TALENTS 2016, A UNIQUE VERTICAL VIDEO CONTEST THAT REVOLUTIONISED...
Userfarm supports the ambitions of good causes and charitable institutions including LGBT equality, breast cancer awareness, Parkinson’s disease research, the Red Cross and UNICEF. Video produced by our global...
Filmmaking
The first question is obvious … How and why did you start with Userfarm? If I am not mistaken, it was with the project named “1001 ways to drink...
Dear Userfarmers, We are really pleased to inform you that we have received the final results of Job Today. The quality and creativity of your works were really impressive...
Dear Userfarmers, congratulations to all those who participated in the Subito Video Contest. We are glad to announce you the 5th selected videos: 1 – “Il primo annuncio non si scorda mai” by Daitona...